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Bitcoin's Surge to $77K Boosts Strategy Holdings, P2P Merchants Watch Spreads
P2P MarketsBullish3 min readApril 17, 2026CoinDesk

Bitcoin's Surge to $77K Boosts Strategy Holdings, P2P Merchants Watch Spreads

Bitcoin's recent climb past $77,000 has pushed previously underwater holdings back into profit, a move that could signal increased trading activity and potentially wider spreads on P2P platforms. Merchants should monitor this trend for opportunities.

Bitcoin's impressive ascent to $77,000 marks a significant turning point, not only for the broader cryptocurrency market but also for P2P trading merchants. This price action has brought many previously unprofitable positions back into the green, a psychological boost that often correlates with increased market participation.

For P2P merchants operating on platforms like Binance P2P and Bybit P2P, this renewed optimism can translate directly into higher trading volumes. As more users see their Bitcoin holdings appreciate, they may be more inclined to buy or sell stablecoins like USDT to rebalance portfolios, take profits, or enter new positions. This increased demand and supply dynamic is crucial for generating revenue through spreads.

Furthermore, the fact that Bitcoin has also surpassed its 100-day moving average suggests a strengthening trend. This technical indicator, widely watched by traders, can attract more speculative interest and further fuel P2P activity. Merchants should be prepared for potentially more volatile price swings in Bitcoin, which can create wider bid-ask spreads for USDT and other stablecoins as they are used as a bridge between fiat and crypto.

While this news primarily focuses on Bitcoin's price movement, its ripple effect on P2P markets is undeniable. The potential for increased order flow and more favorable spreads means P2P merchants should stay attuned to market sentiment and adjust their pricing strategies accordingly. The current upward momentum in Bitcoin could be a precursor to a more active P2P trading environment in the coming weeks.